Like any other service, professional landscapers need effective and relevant selling points for their clients. For potential customers who are selling their homes, getting the right landscaping can increase the value of their home as much as 12 percent. For a $150,000 home, that’s an $18,000 increase in the sale price, a return that’s well worth the investment in professional landscaping services.
Even though landscaping improvement is only one way to prepare a house for sale, it’s one of the most beneficial — both aesthetically and monetarily. The next time you’re talking to a prospective client who’s put their home on the market, use the following selling points to show how professional landscaping can help them sell it faster.
Landscaping offers universal appeal
While there are a few buyers who will say, “I don’t really care what the yard looks like,” they’re usually the minority. Regardless of a home’s style, layout, or square footage, almost every potential buyer wants the exterior to look beautiful, contemporary and inviting. But landscaping isn’t only universal because of the beauty it brings to buyers. It’s also part of their investment strategy.
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